Permanent Gel Hair Color for Gray Coverage, 10A Palest Ash Blonde

Introducing a wide array of products from Wella's ColorCharm collection to give you the creative freedom to achieve your desired results. From permanent and demi-permanent toners to semi-permanent creative colors, lighteners, and developers, the collection has everything you need for your hair coloring needs.

One of the standout products in the collection is the Wella ColorCharm Gel Permanent Hair Color. Featuring Gelfuse Technology, this gel hair color combines the speed of a liquid with the convenience and conditioning of a cream to deliver natural, true-to-tone, fade-resistant results. It provides excellent gray coverage and ensures predictable coloring every time.

The Wella ColorCharm permanent gel hair colors are not only predictable but also versatile and easy to use. Ideal for bowl and brush or bottle application, these colors give you better control over your coloring process. The Gelfuse Technology saturates, penetrates, and fuses the hair for vibrant, long-lasting, fade-resistant results.

To achieve the best results, it's essential to prepare with Wella ColorCharm Permanent, a bowl & brush, gloves, a towel, an old t-shirt, protective barrier cream (like coconut oil), and a timer. The mixing and application process for first-time color involves sectioning the hair and then applying the color mixture. The roots are then processed for an additional 30 minutes before rinsing, shampooing, and conditioning the hair.

The Wella ColorCharm collection has garnered high praise from customers, with an average rating of 4.5 to 4.7 out of 5 stars. The products in the collection include Gel Permanent Hair Color, Cream Developer, Permanent Liquid Hair Color, Powder Lightener, and Permanent Liquid Toners, all offering different benefits and results. Whether you're looking for excellent gray coverage, consistent and predictable results, vibrant color, or reliable lightening, the ColorCharm collection has a product for you.

Overall, Wella's ColorCharm collection provides a range of high-quality, reliable products that cater to various hair coloring needs. Whether you're a professional stylist or coloring your hair at home, the collection offers the tools you need to achieve beautiful, long-lasting results.

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